The tourist industry in Britain is a key driver of the economy. The UK's tourist industry is a crucial component of both the UK and the global economy, generating £106 billion annually, supporting thousands of businesses, and employing over 2 million people. It also accounts for over 80% of the entire visitor economy in the UK.

The UK government has identified tourism as a key sector in its long-term economic planning. They are creating a comprehensive and long-lasting strategy to generate economic growth with the help of the national tourism organisation "Visit Britain/Visit England," concentrating on raising productivity through the development of skills, career paths, and seasonality. As a result, there is a constant need for specialised graduates who not only comprehend both business and tourism management theories but also have relevant practical experience.

The purpose of this course is to provide students with the essential business skills required for a prosperous career in this field. The difficulties the tourism industry is currently facing are given special attention. They include diversity in the marketplace, crisis management, ethical travel, global challenges, and sustainability. This course is the ideal entry into this fascinating, significant, and expanding business. It is designed to help you reach your full potential by improving both your commercial awareness and specialist topic knowledge.