The BSc (Hons) in Digital Marketing is created to give students the abilities and expertise to take the lead in developing and implementing digital marketing strategies.

This programme strives to offer a curriculum that acknowledges the multi-modal learning that occurs in the workplace and in the classroom. After successfully completing the programme, students will have a variety of reliable customer-focused marketing planning methodologies at their disposal for using academic and marketing research to generate insights and make decisions.

By contact with companies using real-world settings like live briefs, simulations, work experience, and personal growth, this curriculum integrates the study of modules (theory) to industry (practise). Also, students will be ready to register with a professional organisation.